About
History
SMD (Support in Market Development) company was founded in 2003 and wising the very first years represented its first research results: relate and hospital pharmaceutical segments of Ukraine market audit data.
Essentially increasing panel, in 2007 SMD represented the results of retail audit of pharmaceutical market as separated 142 political subdivision samples (Bricks), united on the basis of the system of postal codes (indexes NZipC).
By that time another Ukraine projects of company started successfully: Second distribution audit and Medical supplies import analyses.
Researches of foreign pharmaceutical markets were begun in 2007 : Azerbaijan, Belarus, Kazakhstan and Moldova. To date the reviews of these entire countries are presented in the line of products of SMD.
Another Ukrainian project was introduced in 2008: Doctors' prescription analyses, based on the doctor journals' information processing, filled up by the out-patients' clinics and hospitals doctors.
Structure and staff
Highly professional SMD team, with more than ten-year experience of marketing research pharmaceutical market work, number more than 50 people. The regional representatives of company and foreign partners deal with organization and control of the initial data. There are operators, programmers, experts, analytics, mathematicians, strategic research specialists and marketologist.
Clients
Leading Ukrainian and foreign pharmaceutical companies, pharmaceutical goods' producers, large drugstore network and financial companies make use of goods and services provide by SMD.